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Creative Director
Works
Projects
Execution-level deliverables View here
Rough Linen
Refreshed the look and feel through new photography and UX design, enhancing the brand’s authentic, timeless aesthetic and contributing to 10% YoY growth.
Snowe
Built upon a strong foundation, revitalizing the brand’s look through design and collaborations, reinforcing its reputation for effortless luxury and elevating brand trust.
Coop
Led a complete multi-channel rebrand, elevating the brand’s identity across platforms and reinforcing its leadership in customizable comfort, driving significant growth.
Medterra
Led a comprehensive multi-channel rebrand, enhancing the brand’s identity and positioning in the wellness space, driving 40% growth and increasing market presence.
Vena
Spearheaded new campaign photoshoots and product launches, refreshing the brand’s visual identity and driving increased engagement.
Five
Led new photoshoots, content creation, and design strategy, effectively engaging the Gen Z target audience and driving brand growth.
Equiflow
Designed wireframing, motion, and UX for this concept app, streamlining financial and employee stock management for a seamless user experience as it progresses through development.
Bucketsquad
Designed creative UX templates and established simple brand standards, streamlining creative and increasing email conversion rate.
Super Shrooms
Led an immersive UX and vibrant packaging redesign to create standout appeal, and Amazon A+ pages to grow the brand’s digital presence.
CMYK Games
Captured the playful essence of Monikers and Wavelength through photography, casting, and production of stills, GIFs, and motion assets.
Fatty15
Captured launch photography and versatile motion content to showcase the science and benefits behind the brand, bringing its mission of better aging through essential nutrition to life.
Tamara Mellon
Strengthened the brand through refined design strategies and photography, crafting a key look and feel that elevated each pair of shoes to fine art, driving growth that led to Series C funding.
Chinese Laundry
Led four distinct footwear brands, overseeing new website UX, email design, catalogs, and refreshed photography, while developing brand guidelines and executing tradeshow strategies, driving 20% YoY growth.
Spring App
Contributed to the company’s rapid growth and success by servicing content and editorial for over 150 brands, playing a key role during its Webby Award win and eventual sale, helping transform it into ShopRunner.
Sid Sriram
Led the album design, billboards, music videos, and photography for Entropy, blending Indian and Western influences, with work featured in Rolling Stone to capture Sid Sriram’s unique musical vision.
Patrick Church
Published a photographic exploration for Patrick Church, artfully blurring the boundaries between man and woman, highlighting his fashion artistry.
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